Not sure where to start your research? You’re in luck. We’ve compiled research channels suitable for businesses of all sizes.⁣
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Google — You can find out who’s ranking for industry-related keywords, the hottest products and content, and who’s running ads related to your business.⁣
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 Email — By analyzing industry and competitor emails, you can gain valuable insights into your market, such as what offers and deals your competitors are promoting and how often they send emails. Additionally, email allows you to collect information directly from your customers.⁣
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 Check out industry journals, reports, and blogs to stay up-to-date on trends and technologies.⁣
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 Social media is a great tool for real-time data and insights about customer preferences and popular brands. Monitor brands, listen to what people are saying, and ask your audience questions or do polls to learn more.⁣