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Who is a BRAND ADVOCATE?

Did you know that some of your best advocates are clients and customers?⁣

✅ Their user-generated content (UGC) is considered more authentic than brand messaging and is trusted by 92% of consumers worldwide. — Recommendations from other consumers are trusted more than any other type of advertising. ⁣

✅ Employees also make great brand advocates because they have the inside scoop on your company, product, and culture. — Encouraging employees to share news, updates, and successes on social media can increase brand awareness and attract top talent. ⁣

✅ Industry partners and influencers can also be powerful advocates for your brand, helping you reach new audiences and influence buying decisions.⁣

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