
When is the best time to post on social media? It’s a question marketers have been asking since the dawn of time. — Here are how to find the best time to post on your social media:
Look at when your audience is most active online
Look at your top-performing posts from the past
Post in your audience’s time zone, not yours
Check your competitors’ feeds to see what they’re up to. Take a survey of their high-performing posts.
Test, optimize, and switch up your post times
Keep in mind, if something you thought would perform well doesn’t, consider posting it at a different time slot the following week. Seasonal changes, cultural shifts, and user trends are always changing, so keep experimenting!